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Why Is It Worth Opening a Branch in Poland?

Poland is one of the fastest-growing IT markets in Europe. Its strategic location, stable economy, and access to highly skilled IT professionals make it an ideal destination for tech companies looking to expand. As one of the largest economies in Central and Eastern Europe, Poland has maintained steady GDP growth for years. Despite global economic challenges, the country continues to show positive development trends, making it a safe and predictable environment for foreign investment.  

 

Poland’s Economy in 2025

According to recent government and international financial institution reports (IMF and World Bank), Poland’s GDP growth in the coming years is expected to outperform not only the global average but also nearly double the growth rate of advanced economies. While the Eurozone is projected to grow by only 1.0–1.4% between 2025 and 2026, and major EU economies like Germany, France, and Italy show even weaker forecasts (as low as 0.3% in Germany), Poland stands out with significantly stronger and more resilient economic prospects. This demonstrates the country’s solid macroeconomic fundamentals and effective economic policy, which continue to attract investors despite challenges in global markets. 

Equally important is the stability of Poland’s labor market. According to Poland’s Central Statistical Office (GUS), the national unemployment rate stood at 5.4% in February 2025, unchanged from January. However, when seasonally adjusted data from Eurostat is considered, Poland (along with the Czech Republic) recorded the lowest unemployment rate in the European Union at just 2.6%, well below the EU average of 5.9% and the Eurozone average of 6.3%. 

Poland boasts one of the most well-educated IT workforces in the world. Polish developers consistently rank among the top performers in international technical skills competitions such as HackerRank and TopCoder. 

 

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Poland as an IT Hub: Skilled Specialists and Innovation

English proficiency among IT specialists is high, facilitating smooth collaboration with international teams. Major cities like Krakow, Warsaw, Wroclaw, Poznan, Gdansk, and Katowice are rapidly developing as dynamic tech hubs. Poland has become a prime location for global tech giants such as Amazon, Google, Microsoft, IBM, and Netflix, all of which have established R&D centers and IT branches here. The presence of these international companies not only confirms Poland’s potential but also fuels further growth and innovation in the tech sector. The cost of employing IT specialists in Poland is significantly more competitive than in Western Europe or the United States while maintaining the highest standards of service quality. This makes Poland an excellent choice for companies seeking cost-effective solutions without compromising access to world-class expertise. In addition, Poland is deeply rooted in Western civilization; we share a common cultural and legal framework with countries in Western Europe and North America. This cultural compatibility makes cooperation smoother compared to partnerships in distant or vastly different cultural environments. Business etiquette, communication style, and values are familiar to Western partners, reducing the risk of misunderstanding and enhancing collaboration efficiency. 

 

Poland’s Contribution to Global AI

Poland’s AI strength is rooted in its deep academic tradition. Universities such as the University of Warsaw, AGH University of Science and Technology, and Wroclaw University of Science and Technology produce world-class graduates in mathematics, computer science, and machine learning. Poland also has a strong tradition in competitive programming and algorithmic thinking, as demonstrated by the consistent success of Polish students in international Olympiads in Informatics (IOI) and ACM ICPC competitions. These educational foundations translate into a robust talent pipeline for AI-focused companies and research centers (both local and international). Poland is not only a growing hub for software development and IT services. It is also making a tangible impact on the global artificial intelligence (AI) landscape. In recent years, Polish scientists, engineers, and entrepreneurs have played key roles in shaping the direction of AI research and product development on an international scale. 

One of the most prominent figures in global AI is Wojciech Zaremba, co-founder of OpenAI, the organization behind ChatGPT. Zaremba, originally from Poland, studied at the University of Warsaw and went on to work at top institutions like NYU and Google before co-founding OpenAI in 2015. His contributions in areas such as deep learning, reinforcement learning, and neural network optimization have significantly influenced how AI systems are trained and scaled today. He is a leading example of how Polish expertise is present at the very core of transformative technologies shaping the future.  

Another global success story is Eleven Labs, a Polish-founded AI startup specializing in voice synthesis and generative audio. Their technology allows for ultra-realistic voice generation, which has quickly gained recognition worldwide, with use cases in media, accessibility, and entertainment. The company’s rapid growth and international acclaim highlight the global relevance of Polish innovation in applied AI.  

Other notable Polish-founded or co-founded AI ventures include Nomagic (AI-powered robotics for smart warehouses and fulfillment centers), Synerise (an AI-driven customer intelligence platform used in marketing and sales automation), and AI Clearing (a startup combining AI and satellite imagery for infrastructure and construction monitoring).

 

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These companies not only contribute to technological progress but also demonstrate the growing ecosystem of AI innovation in Poland, one that is capable of competing on the global stage. For international tech companies considering expansion into Central Europe, Poland offers not just engineering excellence but emerging leadership in AI innovation. Establishing a presence here means access to highly specialized AI and data science talent, a fast-growing startup ecosystem, a culture of deep technical rigor and creativity, and a strategic gateway to both the EU market and Eastern European innovation hubs. 

Frequently Asked Questions

FAQ

Why is Poland an attractive location for technology companies?

Poland offers a stable economy, a strategic location in Europe, highly skilled IT professionals, and competitive employment costs. Major cities such as Warsaw, Krakow, and Wroclaw are rapidly developing as technology hubs, attracting global players like Amazon, Google, and Microsoft.

How does Poland contribute to the development of artificial intelligence globally?

Poland has strong academic traditions in mathematics, computer science, and machine learning, with universities such as the University of Warsaw, AGH University of Science and Technology in Krakow, and Wroclaw University of Science and Technology consistently producing world-class graduates ready to work on advanced technological projects. Polish scientists and entrepreneurs play key roles in global AI initiatives, including OpenAI, where Polish co-founder Wojciech Zaremba introduced innovations in deep learning and reinforcement learning, as well as Eleven Labs, a startup specializing in ultra-realistic voice generation. Additionally, Poland is home to many other innovative AI companies developing solutions in robotics, data analytics, and intelligent automation, demonstrating that Polish expertise and creativity have a tangible impact on technology development worldwide. 

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dotLinkers Team

dotLinkers Team

UNICORNS from dotLinkers

We connect companies with top IT specialists, because we believe everyone should have access to real talent. Our goal is not just to hire people, but to match them with the right places where they can grow their skills and passions. With our IT expertise, we help companies grow and help specialists find jobs where they really feel good.